We all enjoy a little priority, whether we’ve paid for it or not.
That sweet moment when another human being recognises you, your needs, your wants and creates action to get you just a little ahead. We can all create special moments for people by finding small moments to give priority more often, without burdening ourselves.
Travel is a weekly occurrence most of the year. I have AirNZ lounge access which affords me much priority.
But, I still stand in queues through the check in process when I have luggage. This week, I wheeled a 20kg box of text books plus luggage into the airport, checked in a normal bag. Heading down to oversize with my box of books I saw two cyclists getting ready with bike boxes. I sighed – darn, I was stuck behind two cyclists. Now the funny part is I’m a cyclist, who pre-boarder restrictions always travelled with bikes – that’s normally me! But today I was the business traveler who had been rushing between tasks and was keen to sit down and grab some dinner before an evening flight.
As I walked over the airline representative looked up and saw me coming, he looked at the cyclists and realised they didn’t quite look ready to hand over their bikes. He looked back at me and gave me the wave to step up, he saw I was ready to go and I’m sure he saw in my face that I’d rather not queue – because really, who enjoys queuing. I smiled, thanked him, transferred my box, smiled and thanked him again. He knew I appreciated it and the cyclists were still fluffing as I walked away.
It’s small moments like this that afford AirNZ some the best airline accolades in the world. The small moments of priority, of appeasing basic human behaviours. Of enabling their team to flex just enough to create special moments just like this.
How can you give small moments of priority to your clients and customers to create those special moments.
If you find a way they’ll love you for it and it can be an inexpensive deposit in your relationship.
With love, Kristie